Product Designer
Alberto Cisneros
hola@albertocisneros.com 55-1883-8117Location: Mexico City
© 2025 Alberto Cisneros. All Rights Reserved
Introduce
Hi! I'm a product designer
I have over 10 years of experience designing user-centered digital products. I have participated in strategic projects in Fintech, EdTech, e-commerce, restaurants, and other sectors, collaborating with C-Level teams, product, commercial, engineering, marketing, and design. My goal is to transform complex ideas into intuitive products that drive business growth and improve user experience.
10+
Years of
Experience
Resume
Work Experience
Oct 2023 - Present
Product Designer
Openpay by BBVA (Mexico, Peru y Argentina)
- I participate in the Ecommerce and In Store Payments teams, designing payment solution experiences for merchants in Mexico, Peru, and Argentina. This is carried out through cross-functional collaboration with different areas such as engineering, legal, commercial, product, and business.
- Key projects:
- + SmartPOS - App experience design, solution that provides various payment methods for merchants in Mexico and Peru.
- + Payment gateway (Checkout) - Service blueprint design, features catalog project and improvements in technical integration experience to increase merchant certification.
- + T+0 Settlement - I conducted discovery for immediate settlement in Mexico to integrate it as a value proposition in Openpay's solutions.
May 2021 - Jun 2023
Product Manager
Unitips (Mexico, Chile and Colombia)
- Product leadership and strategy:
- + Led remote multidisciplinary teams (business, content, management), establishing effective communication processes that optimized cross-functional collaboration.
- + Developed and executed comprehensive product strategy based on user research, market analysis, and business vision.
- + Used AARRR methodology (Acquisition, Activation, Retention, Referral, Revenue) to measure and optimize product experience.
- Quantifiable impact results:
- + Optimized conversion: Designed landing pages achieving 18% registration conversion rate.
- + Improved engagement: Iterated product features increasing active usage by 15%.
- + Optimized SQL: Implemented strategic CTAs improving Sales Qualified Leads metric by 2.6%.
- + Revenue growth: Optimized checkout flow increasing annual sales by 1.6%.
Jun 2020 - Apr 2021
UX / UI Designer
Fidelity Marketing (ENEL, Hotsson, Holcim, Farrera Premium)
- + UX definition and visual proposals for apps and websites.
- + Responsible for design deliveries and stakeholder communication.
- + Mobile-first markup for web experiences (HTML, CSS, SASS).
Jun 2019 - Apr 2020
UX / UI Designer
ALSEA (Vips, Domino's Pizza)
- + Definition and follow-up of web and mobile solutions and visual proposals.
- + UX definition - research, information architecture and prototyping.
- + Supervision of "mobile-first" web design.
- + Responsible for design deliveries and stakeholder communication.
Feb 2018 - May 2019
UI / Visual Designer
Master Loyalty Group (HSBC, Scotiabank, CIBanco, Elite Rewards)
- + Responsible for design deliveries and stakeholder communication.
- + Visual design definition for various websites.
- + Definition and supervision of web and mobile experiences.
- + Mobile-first markup for web experiences (HTML, CSS, SASS).
Jan 2014 - Jan 2018
Head of Design
Factus
- + Definition of visual design for Apps, web pages and online solutions (SaaS)
- + Defining and overseeing the web and mobile experience and visual proposals
- + Deliveries and communication with stakeholders and customers
Feb 2011 - Dec 2013
Visual Designer
Factus
- + Visual design for websites, apps and social media.
- + "Mobile-first" website markup (HTML, CSS, Bootstrap).
Jan 2010 - Jan 2011
Visual Designer
Tech & Design (Banco Walmart, Santander)
- + Visual design for websites, apps and social media.
- + "Mobile-first" website markup (HTML, CSS, Bootstrap).
- + Interactive design in Flash (ActionScript).
my skills
My Skills
- Teamwork
- Product management
- Strategy
- Data-driven
- Decision maker
- Team leadership
- Transversal communication
- Project management
- Lean startup
- Agile
- Scrum
- Design thinking
- Wireframing
- Rapid prototyping
- Usability
- User testing
- Research
Tools & Technology
Tools & Technology
- Jira
- Asana
- Google Analytics
- Hotjar
- Adobe Creative Cloud
- Figma
- Miro
- Google Workspace
Resume
Education & Courses
2019
UX Advanced
Platzi
2019
Usability
Platzi
2017
Design Thinking
Udemy
2005 - 2010
Bachelor's Degree in Graphic Design
UNITEC